Cumberland County, the City of Fayetteville and Sustainable Sandhills have launched an anti-litter campaign called “5 for Friday.” The goal is to encourage businesses, schools, community groups and individuals to reduce litter by having people pick up five pieces of trash and recyclable materials every Friday. “If 5,000 people picked up five pieces of litter every week, Cumberland County would reduce its litter footprint by 1.3 million pieces of litter,” said Cumberland County Solid Waste Management Director Amanda Bader. Litter pickup along roadways is managed by NCDOT. There are 2,900 travel lane miles countywide. “The more residents and businesses help, the cleaner our community will be; we are all in this together,” said Fayetteville Assistant Public Services Director Daniel Edwards.